December 7 2012
CoSIDA post-strategic branding survey message from President Joe Hornstein
Below is a letter from 2012-13 CoSIDA President Joe Hornstein (FIU) updating the CoSIDA membership on the organization's strategic survey process with consultant The Cryder Rinebold Company. This letter was emailed to the CoSIDA membership on December 7.
First, I want to thank you for the strong participation in the November 12 - 26 online survey supporting the organization's strategic positioning initiative. The strong response will aid The Cryder Rinebold Company as they continue to undertake their work on CoSIDA's behalf.
Now that the online survey has closed, the collected data is currently being analyzed. This phase is projected to be completed later this month. Concurrently, Cryder Rinebold will be working with CoSIDA staff preparing an initial presentation to be made to the CoSIDA Board officers in January when they meet at the 2013 NCAA Convention in Grapevine, Texas.
There will be several forthcoming presentations outlining the observations and recommendations stemming from the overall initiative. Most importantly, the CoSIDA Board and staff will begin the process of examining, vetting and applying the recommendations to meaningful actions that will serve CoSIDA and our membership in the future.
Again, thank you for supporting the online survey. Your participation demonstrated ownership in the initiative and I personally appreciate the effort made.
More updates will follow - in the meantime, Happy Holidays.
Florida International University (FIU)
CoSIDA President 2012-13